Nursery Retine from Tuil has totally redesign themselves . Elena Kazakova of Primalabel was commissioned by Retine to restyle the coming into court of Retine in the intimate Dutch colors of bright blue and red . That think of new binding , a new website , and the unexampled branding will also be reflected in the societal medium communication channel , in atmospheric photography , in the unadulterated corporate identity and in company article of clothing . In improver , all cars exhibit striking cheerful appearances by Primalabel , so that Retine now traverses the country in a recognisable way .
The De Jongh category
It is not without reason that the rebranding cooccur with Mother ’s Day , an authoritative day in terms of sales . In exceptional , attention was pay to the new cover . These have a high “ cuddly broker ” and are executed in the aforementioned house style colors of the family stage business . The covering fire evince a photo of a precious child , which , Elena knows , will certainly be appreciate in the main sales countries Hungary , Russia and Poland , “ where child are the cherubs of the family . ” " Moreover , the phratry feeling is also in the DNA of Retine , the de Jongh family is Retine and everyone who operate at Retine really is a part of the family . "
" Everything is in it"“Developing a brand is an exciting risky venture , always challenge and unique . If the result matches the identity operator of the customer , then it is right and the merchandise will fly off the shelf . In our judgment , we have succeeded particularly well in this case . "
Martine de Jongh together with Elena Kazakova
The cultivator is also pleased with the young look and feel . " display a warm family feeling with our stain color violent and bright blue is not that well-off , " says grower Rene de Jongh . " We see everything that is important to us incorporate in the new conception : the appearance of our beautiful chrysanthemums , sustainability of our refinement , Dutch origins , a phratry feeling and making love for our kids . "
RetineRetine farm four varieties of swerve Chrysanthemums - Kalimba , Euro , Pina Colada Yellow and Pina Colada White - at two different location in Tuil . More than 16 million stanch annually , the cultivation domain plow 5.8 hour angle . The nursery was set up in 1979 by Dineke and Jan Willem de Jongh . After a few years of carnations , the pace was made to chrysanthemum . Today , multiple generation work side by side : next to their parents , son Rene and girl Martine - hence RE - TINE - go the company , and , as can be seen in the photo , the next generation is eagerly wait .
The cuddle hide
For more information :
Retine B.V.St . Antoniestraat 304176 BJ Tuil[email protected]www.retine - flowers.com
PrimaLabelEmmalaan 251075 AT Amsterdam[email protected]www.primalabel.eu
© FloralDaily.com/Geert Peeters
